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Improve Your Marketing Results by Asking Peter F. Drucker's “Five Most Important Questions”
Rossum, Constance, Baum, GeoffreyVolume:
10
Language:
english
Journal:
Journal of Marketing for Higher Education
DOI:
10.1300/J050v10n03_04
Date:
May, 2001
File:
PDF, 206 KB
english, 2001