Manufacturer and retailer perceptions of in‐store...

Journal of Marketing Management 1995 / 07 Vol. 11; Iss. 5

Manufacturer and retailer perceptions of in‐store promotions in South Africa

Abratt, Russell, Bendixen, Mike, duPlessis, Amanda
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
11
Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1080/0267257X.1995.9964358
Date:
July, 1995
File:
PDF, 1.42 MB
english, 1995
Conversion to is in progress
Conversion to is failed