Modelling customer satisfaction and loyalty on aggregate...

Total Quality Management 2001 / 12 Vol. 12; Iss. 7-8

Modelling customer satisfaction and loyalty on aggregate levels: Experience from the ECSI pilot study

Cassel, Claes, Eklöf, Jan A.
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Volume:
12
Language:
english
Journal:
Total Quality Management
DOI:
10.1080/09544120100000004
Date:
December, 2001
File:
PDF, 378 KB
english, 2001
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