Value dimensions and relationship postures in dyadic 'Key Relationship Programmes'
Henneberg, Stephan C., Pardo, Catherine, Mouzas, Stefanos, Naudé, PeterVolume:
25
Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1362/026725709X461849
Date:
July, 2009
File:
PDF, 183 KB
english, 2009