Market Orientation of Spanish Public Universities: A...

Journal of Marketing for HIGHER EDUCATION 2007 / 08 Vol. 17; Iss. 1

Market Orientation of Spanish Public Universities: A Suitable Response to the Growing Competition

Flavián, Carlos, Lozano, Javier
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Volume:
17
Language:
english
Journal:
Journal of Marketing for Higher Education
DOI:
10.1300/J050v17n01_07
Date:
August, 2007
File:
PDF, 1.34 MB
english, 2007
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