The Value of Customer Cocreated Knowledge during the...

Journal of Product Innovation Management 2014 / 05 Vol. 31; Iss. 3

The Value of Customer Cocreated Knowledge during the Innovation Process

Mahr, Dominik, Lievens, Annouk, Blazevic, Vera
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Volume:
31
Language:
english
Journal:
Journal of Product Innovation Management
DOI:
10.1111/jpim.12116
Date:
May, 2014
File:
PDF, 160 KB
english, 2014
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