Emotional intelligence and marketing effectiveness

Marketing Intelligence & Planning 2009 / 10 Vol. 27; Iss. 7

Emotional intelligence and marketing effectiveness

Gladson Nwokah, N., Ahiauzu, Augustine I.
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Volume:
27
Language:
english
Journal:
Marketing Intelligence & Planning
DOI:
10.1108/02634500911000199
Date:
October, 2009
File:
PDF, 197 KB
english, 2009
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