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Understanding online customers’ ties to merchants: the moderating influence of trust on the relationship between switching costs and e-loyalty
Carter, Michelle, Wright, Ryan, Thatcher, Jason Bennett, Klein, RichardVolume:
23
Language:
english
Journal:
European Journal of Information Systems
DOI:
10.1057/ejis.2012.55
Date:
March, 2014
File:
PDF, 281 KB
english, 2014