The Branding of Candidates and Parties: The U.S. News Media and the Legitimization of a New Political Term
Milewicz, Chad M., Milewicz, Mark C.Volume:
13
Language:
english
Journal:
Journal of Political Marketing
DOI:
10.1080/15377857.2014.958364
Date:
October, 2014
File:
PDF, 428 KB
english, 2014