Studies in Persuasion: IV. Source Credibility and...

The Journal of Social Psychology 1968 / 04 Vol. 74; Iss. 2

Studies in Persuasion: IV. Source Credibility and Involvement as Factors in Persuasion with Students in Taiwan

McGinnies, Elliott
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Volume:
74
Language:
english
Journal:
The Journal of Social Psychology
DOI:
10.1080/00224545.1968.9924843
Date:
April, 1968
File:
PDF, 528 KB
english, 1968
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