Does the Importance of Apparel Product Attributes Differ by...

Clothing and Textiles Research Journal 2015 / 01 Vol. 33; Iss. 1

Does the Importance of Apparel Product Attributes Differ by Country? Testing Kano's Theory of Attractive Quality in Four Countries

Jin, B., Bennur, S.
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Volume:
33
Language:
english
Journal:
Clothing and Textiles Research Journal
DOI:
10.1177/0887302x14555000
Date:
January, 2015
File:
PDF, 193 KB
english, 2015
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