[IEEE 2014 9th Iberian Conference on Information Systems and Technologies (CISTI) - Barcelona, Spain (2014.6.18-2014.6.21)] 2014 9th Iberian Conference on Information Systems and Technologies (CISTI) - Social Media engagement as an e-commerce driver, a consumer behavior perspective
Frutos, Sergio Martin, Giones, Ferran, Miralles, FrancescYear:
2014
Language:
english
DOI:
10.1109/cisti.2014.6877033
File:
PDF, 268 KB
english, 2014