Measuring Congruence of Affective Images of Destinations...

International Journal of Tourism Research 2014 / 05 Vol. 16; Iss. 3

Measuring Congruence of Affective Images of Destinations and Their Slogans

Lehto, Xinran Y., Lee, Gwangjin, Ismail, Joseph
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Volume:
16
Language:
english
Journal:
International Journal of Tourism Research
DOI:
10.1002/jtr.1923
Date:
May, 2014
File:
PDF, 248 KB
english, 2014
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