“What's in it for me?”: The effect of donation outcomes on donation behavior
Ye, Nan, Teng, Lefa, Yu, Ying, Wang, YingyuanVolume:
68
Language:
english
Journal:
Journal of Business Research
DOI:
10.1016/j.jbusres.2014.09.015
Date:
March, 2015
File:
PDF, 305 KB
english, 2015