[IEEE 2010 IEEE 10th International Conference on Data Mining (ICDM) - Sydney, Australia (2010.12.13-2010.12.17)] 2010 IEEE International Conference on Data Mining - Attribution of Conversion Events to Multi-channel Media
Kitts, Brendan, Wei, Liang, Au, Dyng, Powter, Amanda, Burdick, BrianYear:
2010
Language:
english
DOI:
10.1109/icdm.2010.161
File:
PDF, 802 KB
english, 2010