An approach to mastering the marketing mix

Business Strategy Series 2007 / 01 Vol. 8; Iss. 2

An approach to mastering the marketing mix

D'Esopo, Michael, Almquist, Eric
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Volume:
8
Language:
english
Journal:
Business Strategy Series
DOI:
10.1108/17515630710685186
Date:
January, 2007
File:
PDF, 393 KB
english, 2007
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