The Relative Effects of Relationship Quality and Exchange Satisfaction on Customer Loyalty
Auh, Seigyoung, Shih, Chuan-FongVolume:
12
Language:
english
Journal:
Journal of Business-to-Business Marketing
DOI:
10.1300/J033v12n02_03
Date:
July, 2005
File:
PDF, 749 KB
english, 2005