Understanding consumers' online conversation practices in...

International Journal of Consumer Studies 2013 / 09 Vol. 37; Iss. 5

Understanding consumers' online conversation practices in the context of convenience food

Närvänen, Elina, Saarijärvi, Hannu, Simanainen, Olli
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Volume:
37
Language:
english
Journal:
International Journal of Consumer Studies
DOI:
10.1111/ijcs.12021
Date:
September, 2013
File:
PDF, 310 KB
english, 2013
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