Facilitating Sponsorship Channels in the Business Model of...

Facilitating Sponsorship Channels in the Business Model of Motorsports

Cobbs, Joe, Hylton, Melissa
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Volume:
19
Language:
english
Journal:
Journal of Marketing Channels
DOI:
10.1080/1046669X.2012.686860
Date:
July, 2012
File:
PDF, 214 KB
english, 2012
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