A Comparison of Sales Response Predictions From Demand Models Applied to Store-Level versus Panel Data
Andrews, Rick L., Currim, Imran S., Leeflang, Peter S. H.Volume:
29
Language:
english
Journal:
Journal of Business & Economic Statistics
DOI:
10.1198/jbes.2010.07225
Date:
April, 2011
File:
PDF, 133 KB
english, 2011