Making Healthful Food Choices: The Influence of Health Claims and Nutrition Information on Consumers’ Evaluations of Packaged Food Products and Restaurant Menu Items
Kozup, John C., Creyer, Elizabeth H., Burton, ScotVolume:
67
Language:
english
Journal:
Journal of Marketing
DOI:
10.1509/jmkg.67.2.19.18608
Date:
April, 2003
File:
PDF, 149 KB
english, 2003