Consumer Responses to Product Placement in Television...

Consumption Markets & Culture 2004 / 12 Vol. 7; Iss. 4

Consumer Responses to Product Placement in Television Sitcoms: Genre, Sex, and Consumption

Stern, Barbara B., Russell, Cristel A.
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
7
Language:
english
Journal:
Consumption Markets & Culture
DOI:
10.1080/1025386042000316324
Date:
December, 2004
File:
PDF, 925 KB
english, 2004
Conversion to is in progress
Conversion to is failed