Making customer relationship management work: evidence from...

Service Industries Journal 2009 / 09 Vol. 29; Iss. 9

Making customer relationship management work: evidence from the banking industry in Taiwan

Lin, Nan-Hong, Tseng, Wen-Chun, Hung, Yu-Chung, Yen, David C.
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Volume:
29
Language:
english
Journal:
The Service Industries Journal
DOI:
10.1080/02642060701846788
Date:
September, 2009
File:
PDF, 217 KB
english, 2009
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