The Customer Experience Framework as Baseline for Strategy...

The Customer Experience Framework as Baseline for Strategy and Implementation in Services Marketing

Nasution, Reza Ashari, Sembada, Agung Yoga, Miliani, Lani, Resti, Novia Dwi, Prawono, Desi Ambar
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Volume:
148
Language:
english
Journal:
Procedia - Social and Behavioral Sciences
DOI:
10.1016/j.sbspro.2014.07.041
Date:
August, 2014
File:
PDF, 501 KB
english, 2014
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