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Online value creation in small service businesses: the importance of experience valence and personal values
Iniesta-Bonillo, M. Angeles, Sánchez-Fernandez, Raquel, Cervera-Taulet, AmparoVolume:
32
Language:
english
Journal:
The Service Industries Journal
DOI:
10.1080/02642069.2012.677833
Date:
November, 2012
File:
PDF, 146 KB
english, 2012