Advertising strategies in a franchise system

Advertising strategies in a franchise system

Simon Pierre Sigué, Pradeep Chintagunta
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
198
Year:
2009
Language:
english
Pages:
11
DOI:
10.1016/j.ejor.2008.09.027
File:
PDF, 293 KB
english, 2009
Conversion to is in progress
Conversion to is failed