Effects of Spokesperson Sex, Public Service Announcement...

Health Communication 1996 / 04 Vol. 8; Iss. 2

Effects of Spokesperson Sex, Public Service Announcement Appeal, and Involvement on Evaluations of Safe-Sex PSAs

Perse, Elizabeth M., Nathanson, Amy I., McLeod, Douglas M.
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Volume:
8
Language:
english
Journal:
Health Communication
DOI:
10.1207/s15327027hc0802_4
Date:
April, 1996
File:
PDF, 985 KB
english, 1996
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