Delicious words – Assessing the impact of short...

Food Quality and Preference 2015 / 04 Vol. 41

Delicious words – Assessing the impact of short storytelling messages on consumer preferences for variations of a new processed meat product

Fenger, Morten H.J., Aschemann-Witzel, Jessica, Hansen, Flemming, Grunert, Klaus G.
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Volume:
41
Language:
english
Journal:
Food Quality and Preference
DOI:
10.1016/j.foodqual.2014.11.016
Date:
April, 2015
File:
PDF, 933 KB
english, 2015
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