An anticipation model of potential customers’ purchasing...

Expert Systems with Applications 2007 Vol. 32; Iss. 3

An anticipation model of potential customers’ purchasing behavior based on clustering analysis and association rules analysis

Horng-Jinh Chang, Lun-Ping Hung, Chia-Ling Ho
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Volume:
32
Year:
2007
Language:
english
Pages:
12
DOI:
10.1016/j.eswa.2006.01.049
File:
PDF, 263 KB
english, 2007
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