Branded Products as a Passport to Global Citizenship:...

Branded Products as a Passport to Global Citizenship: Perspectives from Developed and Developing Countries

Strizhakova, Yuliya, Coulter, Robin A, Price, Linda L
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Volume:
16
Language:
english
Journal:
Journal of International Marketing
DOI:
10.1509/jimk.16.4.57
Date:
December, 2008
File:
PDF, 173 KB
english, 2008
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