![](/img/cover-not-exists.png)
Assessing sales contest effectiveness: the role of salesperson and sales district characteristics
Gopalakrishna, Srinath, Garrett, Jason, Mantrala, Murali K., Sridhar, ShrihariVolume:
27
Language:
english
Journal:
Marketing Letters
DOI:
10.1007/s11002-014-9341-y
Date:
September, 2016
File:
PDF, 458 KB
english, 2016