Information dissemination via electronic word-of-mouth:...

Computers in Human Behavior 2015 / 04 Vol. 45

Information dissemination via electronic word-of-mouth: Good news travels fast, bad news travels faster!

Hornik, Jacob, Shaanan Satchi, Rinat, Cesareo, Ludovica, Pastore, Alberto
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Volume:
45
Language:
english
Journal:
Computers in Human Behavior
DOI:
10.1016/j.chb.2014.11.008
Date:
April, 2015
File:
PDF, 1.01 MB
english, 2015
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