The Application of Management Accounting Techniques to...

Accounting and Business Research 1988 / 09 Vol. 18; Iss. 72

The Application of Management Accounting Techniques to Marketing

Ratnatunga, J., Pike, R., Hooley, G. J.
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Volume:
18
Language:
english
Journal:
Accounting and Business Research
DOI:
10.1080/00014788.1988.9729383
Date:
September, 1988
File:
PDF, 798 KB
english, 1988
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