Management of the Fuzzy Front End of Innovation || Bayer:...

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Management of the Fuzzy Front End of Innovation || Bayer: Strategic Management of the Early Innovation Phase

Gassmann, Oliver, Schweitzer, Fiona
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Volume:
10.1007/97
Year:
2014
Language:
english
DOI:
10.1007/978-3-319-01056-4_16
File:
PDF, 148 KB
english, 2014
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