Do Online Gossipers Promote Brands?

Cyberpsychology Behavior and Social Networking 2013 / 02 Vol. 16; Iss. 2

Do Online Gossipers Promote Brands?

Okazaki, Shintaro, Rubio, Natalia, Campo, Sara
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Volume:
16
Language:
english
Journal:
Cyberpsychology, Behavior, and Social Networking
DOI:
10.1089/cyber.2012.0283
Date:
February, 2013
File:
PDF, 162 KB
english, 2013
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