![](/img/cover-not-exists.png)
Nonlinear Relationship between Frequent Price Discounts and Consumers’ Price Sensitivity
Chen, Guan-RuVolume:
19
Language:
english
Journal:
Journal of Promotion Management
DOI:
10.1080/10496491.2012.736463
Date:
January, 2013
File:
PDF, 178 KB
english, 2013