Measuring and Managing a Salesperson's Future Value to the...

Journal of Marketing Research 2014 / 10 Vol. 51; Iss. 5

Measuring and Managing a Salesperson's Future Value to the Firm

Kumar, V., Sunder, Sarang, Leone, Robert P.
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Volume:
51
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.1509/jmr.13.0198
Date:
October, 2014
File:
PDF, 802 KB
english, 2014
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