Understanding the Determinants of Consumers' Switching Intentions in a Standards War
Lin, Tung-Ching, Huang, Shiu-LiVolume:
19
Language:
english
Journal:
International Journal of Electronic Commerce
DOI:
10.2753/jec1086-4415190105
Date:
October, 2014
File:
PDF, 683 KB
english, 2014