The effect of experience on the decision making of expert...

Journal of Marketing Management 1992 / 04 Vol. 8; Iss. 2

The effect of experience on the decision making of expert and novice buyers

East, Robert
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Volume:
8
Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1080/0267257X.1992.9964187
Date:
April, 1992
File:
PDF, 635 KB
english, 1992
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