Emerging Consumer Orientation, Ethical Perceptions, and...

Journal of International Consumer Marketing 2015 / 01 Vol. 27; Iss. 1

Emerging Consumer Orientation, Ethical Perceptions, and Purchase Intention in the Counterfeit Smartphone Market in China

Li, Tiger, Seaton, Bruce
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Volume:
27
Language:
english
Journal:
Journal of International Consumer Marketing
DOI:
10.1080/08961530.2014.967903
Date:
January, 2015
File:
PDF, 427 KB
english, 2015
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