Women's Advertising in Developing Nations: An Analysis of...

Journal of Asia-Pacific Business 2002 / 09 Vol. 4; Iss. 2

Women's Advertising in Developing Nations: An Analysis of the Thematic and Information Content of Indian Magazine Advertisements

Singh, Tanuja, Schoenbachler, Denise D.
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Volume:
4
Language:
english
Journal:
Journal of Asia-Pacific Business
DOI:
10.1300/j098v04n02_02
Date:
September, 2002
File:
PDF, 674 KB
english, 2002
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