Developing Corporate Brands Through Considering Internal...

Corporate Reputation Review 2000 / SUM Vol. 3; Iss. 3

Developing Corporate Brands Through Considering Internal and External Stakeholders

de Chernatony, L, Larsen, Mogens Holten
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Volume:
3
Language:
english
Journal:
Corporate Reputation Review
DOI:
10.1057/palgrave.crr.1540119
Date:
January, 2000
File:
PDF, 998 KB
english, 2000
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