CRM in the digital age: implementation of CRM in three...

CRM in the digital age: implementation of CRM in three contemporary B2B firms

Lipiäinen, Heini Sisko Maarit
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Volume:
17
Language:
english
Journal:
Journal of Systems and Information Technology
DOI:
10.1108/JSIT-06-2014-0044
Date:
March, 2015
File:
PDF, 693 KB
english, 2015
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