Analyzing consumers heterogeneity and self-reported tastes:...

Journal of Economic Psychology 2009 Vol. 30; Iss. 4

Analyzing consumers heterogeneity and self-reported tastes: An approach consistent with the consumer’s decision making process

Victor Fernandez-Blanco, Luis Orea, Juan Prieto-Rodriguez
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Volume:
30
Year:
2009
Language:
english
Pages:
12
DOI:
10.1016/j.joep.2009.04.005
File:
PDF, 739 KB
english, 2009
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