Don't Carry A Cold Cigar; The Arithmetic of Sales...

Don't Carry A Cold Cigar; The Arithmetic of Sales Management;

Webster, Frederick E., Truett, Fred M.
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Volume:
32
Language:
english
Journal:
Journal of Marketing
DOI:
10.2307/1248950
Date:
April, 1968
File:
PDF, 110 KB
english, 1968
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