A Mixture Model for Internet Search-Engine Visits

Journal of Marketing Research 2004 / 05 Vol. 41; Iss. 2

A Mixture Model for Internet Search-Engine Visits

Telang, Rahul, Boatwright, Peter, Mukhopadhyay, Tridas
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Volume:
41
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.1509/jmkr.41.2.206.28672
Date:
May, 2004
File:
PDF, 149 KB
english, 2004
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