A COMPARISON OF STRATEGIC ORIENTATIONS AND MARKETING...

A COMPARISON OF STRATEGIC ORIENTATIONS AND MARKETING ACTIVITIES AMONG SMALL, MEDIUM AND LARGE SERVICE ORGANIZATIONS

Cullen, Carman W., Edgett, Scott J., Egan, Colin
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Volume:
9
Language:
english
Journal:
Journal of Small Business & Entrepreneurship
DOI:
10.1080/08276331.1992.10600402
Date:
January, 1992
File:
PDF, 510 KB
english, 1992
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