Antecedents of marketing integration in cross-border...

International Marketing Review 2015 / 02 Vol. 32; Iss. 1

Antecedents of marketing integration in cross-border mergers and acquisitions

Sinkovics, Rudolf R., Sinkovics, Noemi, Lew, Yong Kyu, Jedin, Mohd Haniff, Zagelmeyer, Stefan
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
32
Language:
english
Journal:
International Marketing Review
DOI:
10.1108/IMR-07-2014-0211
Date:
February, 2015
File:
PDF, 580 KB
english, 2015
Conversion to is in progress
Conversion to is failed