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The Hare and the Tortoise: Do Earlier Adopters of Online Channels Purchase More?
Li, Jing, Konuş, Umut, Pauwels, Koen, Langerak, FredVolume:
91
Language:
english
Journal:
Journal of Retailing
DOI:
10.1016/j.jretai.2015.01.001
Date:
June, 2015
File:
PDF, 1.09 MB
english, 2015