Personality Differences and Hotel Web Design Study Using Targeted Positive and Negative Association Rule Mining
Leung, Rosanna, Rong, Jia, Li, Gang, Law, RobVolume:
22
Language:
english
Journal:
Journal of Hospitality Marketing & Management
DOI:
10.1080/19368623.2013.723995
Date:
October, 2013
File:
PDF, 263 KB
english, 2013